What Every Story Must Have

Three Basic Things EVERY STORY Must Have Every story must have these three components – no exceptions: A BEGINNING A MIDDLE AN END Sounds oversimplified, but the task of story writing can be daunting because most people don’t understand its basic construction.  One quick and easy way to get a handle on that story and […]

One Simple Way to Get More Business

  Leverage Every Audience As motivational speakers, our best avenue for new business is that audience sitting right in front of us. Word-of-mouth is the driving force of this business, and those people sitting in front of you will be the ones that take your name out into the world. So give them something to […]

A Motivating Message For Your Heart’s Rainy Day

Running Low On Motivation and Hope and Desperately In Need of a Laugh with a Friend? In every audience I speak to, is someone (or several someones) who come up and tell me that they have a loved one who needed to hear this message.  For every audience, there is someone who was going to […]

Six Truths To Help You Say No

Stressed? Overworked? Burned Out? Tired of Saying Yes to EVERYBODY? Being Pulled in Too Many Directions? Yeah. Me too. Most of us (especially women) feel this way most of the time.  “Busy” is one of the most dangerous four-letter words of our day. We carry that word like a badge of honor, as if the […]

The Story Formula Written By Kelly Swanson

My New Baby is Born! Yep. Another baby. Not the flesh and bone kind. The paper and ink kind. I just completed another book.  And I’m so excited because this is the book that will help you tell your story. People have been asking me for years to help them with their stories.  It was so […]

Are You Connecting To Your Audience As A Motivational Speaker?

Does The Language You Speak Match The Language They Speak? As motivational speakers we are experts on giving advice and sharing our story. But often the story we tell is not the story they need to hear.  Just because we share our story, and relay our messages with feeling, doesn’t mean they are connecting to […]

Using Strategic Storytelling to Sell Your Product

Meet Violet, My Hair Extension Queen This is Violet up top. Isn’t she precious?  (I’m at that age where I feel led to tell people how precious they are.)  I wanted you to meet her. Why? Because  I love her.  No, we’ve never met. She lives in the UK. I live in the US. We […]

An Easy Way For Motivational Speakers To Write A Book

You can’t make money until you have a book. A book gives you more credibility as a speaker. You need something you can sell in the back of the room. I have so much material. I have no idea how to condense it into one book. Every time I sit down to write I don’t […]

Strategic Storytelling Is Your Greatest Skill Set as an Entrepreneur

As a motivational speaker, the more I study storytelling, the more I see its application in every aspect of our business. As speakers, we are entrepreneurs running our own small businesses. We oversee everything from the speech, to the selling and marketing of that speech, to how money is spent and daily processes are run. […]