The Anatomy of the Perfect Article by Ezine

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Catherine Hughes

Director of the 8 Women Dream Project at 8 Women Dream
Catherine’s dream is to make 8 Women Dream the premier online publication for women looking to pursue their dreams. She is a published author, a freelance writer, and a guide for those who want their dreams to come true online. Catherine would someday like to be invited to speak at TED about her observations about her 8WD project inviting women to take a chance on their dreams. Wine was required... Catherine posts on Sunday evenings and fills in dream stories as needed. If you aren't sure how to comment on this story, click here.

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Top Blog Writing: The Anatomy of the Perfect Article by Ezine

I am a huge fan of Ezine and their article tips.

If you want to write great blog posts and eventually move into article marketing, then I highly recommend that you sign up at Ezine.

One of my personal favorite articles is their Anatomy of the perfect article infographic that is comprised of six sections (Title, Category, Summary, Body, Keywords, and Resource Box), the perfect article targets readers with quality, original, and relevant content that meets their needs and provides a great user experience.

I was going to create my own version for top bloggers, but this one is so good that I just decided to share their tips.  So, discover how to write great articles by studying insights found in The Anatomy of the Perfect Article graphic!

Simply click on the graphic below to view in a new window and then click the image to zoom in or out.

The Anatomy of the Perfect Article by Ezine

The Anatomy of the Perfect Article Transcription


Write eye-popping, compelling titles:

  • Target humans, not search engines, but test your keyword in search to see if it even comes up
  • Be descriptive, yet brief (under 60 characters)
  • Use good grammar, capitalization, and spelling
  • Write with power words in active voice
  • Need a title? Get 5 Title Suggestions from the Write & Edit tab of your account.


  • Make sure your story matches your dream and is consistent with your niche.


Write a gripping opening article summary to give readers a taste:

  • Get straight to the point and identify the reader’s benefit
  • Use present and active language
  • Be brief in 2-5 sentences (200 words max.)
  • Use good grammar, capitalization, and spelling
  • Provide a compelling call to action
  • Body

Organize your article body into three sections:

1. Introduction

  • Tell your readers what you will be writing about and why.
  • Compel readers using direct, active language
  • Engage by providing a relevant compelling analogy or fact
  • Focus on your main idea and its benefits to the reader
  • Main text

2. Format original, quality content according to the topic:

  • Unordered lists when providing an overview of options
  • Ordered lists when providing a step-by-step process or ranking of importance (using bullets or numbers).
  • Bolded headers to compartmentalize sections of text
  • Conclusion that supports your opening sentence

3. Write a motivating conclusion:

  • Recap your main point
  • Provide a thought-provoking piece of information
  • Create a bridge connecting readers to their next step
  • Check that you’ve used your main Keyword phrase at least three times in your article
  • Enter up to 100 characters worth of keywords to help interested parties find your articles.

Make sure you have an author resource box where you have —

  • Your name and (optional) business title
  • Your personal or business website address in valid URL form. Example:
  • Your unique value proposition pitch
  • A call to action that directs readers to your website or blog brings real-world experts and Ezine publishers together. Their searchable database of hundreds of thousands of quality original articles, posted by Expert Authors & Writers, allows email newsletter publishers who are hungry for fresh content to find articles to include in their next newsletter. Visit to learn more about how to write perfect articles for the Internet.