Caution: Don’t Let April Fools Into Your Dream

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Heather’s dream is to share with the world her success at becoming healthy after age 40. Heather lost over 88 pounds through changing her diet and incorporating exercise into her busy life. She would like to take what she has learned about becoming fit after 40, and using her Metabolic Training Certification to help others struggling with weight issues mid-life. Heather’s post day is Monday.
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The April Fool’s day you may have dreaded in grade school has some rather interesting entrepreneurial roots as well. It can be a day of frivolous jokes, or an all out scare fest depending on how diabolical your friends or co-workers are.

In business, we tend to take ourselves very seriously. Hey! We’re working over here – no jokes allowed. Right? Well, not so much if you take a few of these hilarious, and successful, April Fool’s marketing tactics into consideration. Personally I like the mummified fairy prank, but you’ll have to check them out for yourself.

Now for the opposite end of the spectrum. Do you ever feel like you aren’t taking your dream serious enough?

I’ve had a lot of time while dealing with back-to-back illness that completely knocked me down to think about this. The 100 hours weeks dwindled, purely for exhaustion.

So what to do when you feel like the path of your entrepreneurial dream is about to take a 90 degree turn?

I’m about to find out what that next phase looks like, and so far it ain’t pretty. Mostly because I am still coming to terms about what the next chapter is going to look like. Wiping the slate clean is not for wimps. There is a ton of doubt, lost hours of sleep, and lost weight although I’m not complaining on that one.

Will I be commuting to the city? Online at 3:00am with international calls? Or planning the next big thing?

Since I am in the middle of this quandary, I thought I’d see what some of the entrepreneurial resources had to say about this topic.

It’s that reinventing ourselves is not a fairy tale where the ugly duckling suddenly molts into a swan. We don’t shed our old selves as we change career paths. What we do is evolve.

I have to agree that every step in my corporate career was definitely an evolution based on what I had been doing to some extent, and taking it to the next level.

Fake it ’til you make it. As you delve deeper into a change, continue to be curious and playful.

This happens to be one of my favorite sayings. It’s not that I don’t feel qualified or confident in what I do, but sometimes the need for that little extra has to be faked until it’s there for real.

Look forward, not back. If you’re trying to sell yourself to a prospective employer in a new field, don’t dwell on past positions – people don’t care.

This is one I am completely struggling with right now. The looking back and letting the “what if” questions keep me awake. As for the resume, yes I agree that you’ve got to sell yourself for the position you want, not the one you just had.

What April Fool are you letting into your dream this week?


  • I agree with Remy – you are no April’s fool. You may find something to do from home too, which brings you joy and peace of mind. It doesn’t have to be a big career move, it could just be something that works in your life for the next year or two, while you look into other ideas. Maybe you find something that takes you to the point of Jake’s graduation, then you and Ray re-evaluate what you want to do then. You could move anywhere — live anywhere. I am sure they need both of your technical expertise in Italy . . .

    Check this out and that’s just Rome.

    Something to think about . . .


  • Remy Gervais, Top Photographer

    “(Evolving) and changing careers is the brave thing to do, because you are daring to imagine that you could have a different life.” My hope for you is that once you come to terms with change itself, the actual change you make wont be scary. It will be just what it is….so embrace change. You cant control the past or the future, even the ‘moment’ – you can just change your attitude. See how easy I make it…hang in there Heather…you are not a fool and you are not a failure! You ROCK! xox Rem