How To Accelerate Your Dream Through The Dip

After letting my copy of Seth Godin’s “The Dip” gather dust on my coffee table for a few months. I know I had a grow a spine and read it.

Why did it take so long?

I had fair warning that this book will make you think. Hard. I gathered tissues, in case of emotional breakdowns, and a pillow for the angry outbursts and got down to it.

For 80 pages, this little book packs a punch.

“The Dip” describes what we ALL are doing daily, to pursue our lives. Specifically what we may not be willing to do to get were we want to be.

Q – U – I – T

What the hell?

My inner voice started screaming quotes about perseverance, stick-with-it inspirational speeches spewed out while I tried not to hurl the book across the room.

Trying to absorb "The Dip"

Then I let the messages sink in.

If the payment for your dream does not exceed the work it will take to make it through the Dip then quitting – as a tactic – will let you focus on things that will pay off.

“The Dip is the long slog between starting and mastery. A long slog that’s actually a shortcut, because it gets you where you want to go faster that any other path.”

But wait, you may counter, this is my my dream (job, career, business venture) and no one knows how important this is to me. There is no way I’m quitting.

Great! Then it is still paying off, rewarding you in some way.

But what if it’s not, and how do you know you are in the Dip?

My favorite question that Seth asks is “If I quit this task, will it increase my ability to get through the Dip on something more important?”

Is there another path you discovered? One that you can get focused results with faster?

It may be time to work on saying that “Q” word.

Let me be clear. This is not the excuse for not planning. The result of saying ‘Whoops! It just got hard, so its time to quit”. Seth actually has some incredible advice on that front.

“Never quit something with great long-term potential just because you can’t deal with the stress of the moment.”

I know that any of us who are actively pursuing our dream run across this feeling on a regular basis. And we also know…

“If it scares you, it might be a good thing to try.”

Over the next few weeks I’ll be putting these practices to use through Seth’s assignments. I am assigning myself homework, with the hope that my results may inspire some of you out there to quit. In a good way.

So tell me… when was the last time you were supposed to quit? Was it a job? A relationship? An investment?

Comment below and I will commiserate.

Here’s to the quitter in you
~ Heather

Heather’s dream is to have multiple streams of income, starting with launching an e-commerce website that showcases her one-of-a-kind designer jewelry, which are crafted by her. Her newly launched sites are couture jewelry available through For Your Adornment, and Twitter background designs on Twitter And Beyond Dot Com. She also teaches Social Media tactics for business, besides being CEO of her own web design company. Heather’s post day is Thursday.

All quotes are credited to Seth Godin, The Dip

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Heather’s dream is to share with the world her success at becoming healthy after age 40. Heather lost over 88 pounds through changing her diet and incorporating exercise into her busy life. She would like to take what she has learned about becoming fit after 40, and using her Metabolic Training Certification to help others struggling with weight issues mid-life. Heather’s post day is Monday.
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  • kay

    I would appreciate more visual materials to download

    • Heather, CEO and serial entrepreneur

      Kay – thanks for the comment! We are totally working toward that. I know I work better with a handbook.

      Much appreciated and keep on commenting!

  • Veronica

    You take me back to a time when I stayed too long in a relationship, when I held on to a portion of my business that wasn’t working…..letting go is so hard to do, but once you do it the relief is wonderful.
    thanks for sharing.

    • Heather, CEO and serial entrepreneur

      Is that why my shoulders went down a couple inches?? The relief is a great side effect.

      Thanks hon! – Heather

  • Fabulous, now WTF do I do? Just joshin’ ya. I have so been there with Club B and now it’s back haunting me again, so I’m going to kick a** on it!
    Thank you Heather…excellent food for thought.
    Love, Laurie

    • Heather, CEO and serial entrepreneur

      HA! Check my next few posts… I’m going there!

      Hugs – Heather

  • Dave Ripley

    Seth Godin is great! Have you read the Big Moo, Tribes or Linchpin yet? Linchpin is my favorite – totally inspiring! The Dip really can kick your butt, but if you let it, it can change everything you are doing for the better. Good Luck Heather and get Linchpin if you haven’t read it yet!!

    • Heather, CEO and serial entrepreneur

      Dave – thanks for the comment! I haven’t read those yes, and Linchpin is at the top of my Amazon wishlist!

      Thanks for taking the time to share – I agree and am looking forward to applying the reality of my new insights to my ventures. Keep commenting!

  • Catherine, Site Admin

    I love this book and him. My favorite Seth quotes are –

    “Quit, or be exceptional. Average is for losers.”

    “Never quit something with great long-term potential just because you can’t deal with the stress of the moment.”

    “Extraordinary benefits accrue to the tiny minority of people who are able to push just a tiny longer than most.”

    “All our successes are the same. All our failures are too. We succeed when we do something remarkable. We fail when we give up too soon. We succeed when we are the best in the world at what we do. We fail when we get distracted by tasks we don’t have the guts to quit.”

    I need to print these and hang them on my walls!

    Great butt kicking post –

    Cath

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